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Case study
SaaS product · Canada
MartialApps
A dojo-management product site with sharper messaging, live product proof, and content operations tied to the product story.
Next.jsGhost CMSBrevoAutomation
Live previewmartialapps.com
Challenge
The old surface needed to sell the product quickly while also supporting ongoing updates, newsletters, and feature education.
Solution
I built the site around a direct product promise, paired it with a mobile product preview, and connected the publishing flow to the marketing stack.
Result
A stronger product narrative around the actual software experience.
Content
Real pieces from the live site.
Hero
The Best Martial Arts Dojo Management Software
Badge
Dojo management simplified
Feature
Take Attendance
CTA
Signup
What changed
The changes that made the page feel real.
Live product hero with a clear software promise
Content ops linked to Ghost and email workflows
Mobile app surface used as proof instead of decoration
Live link